The heart of the Biblethon broadcast is to share testimonies of lives transformed by the power of God’s Word. Live interviews with church planters and organizational leaders attest to the invaluable help that the Bible provides in the ministerial work they perform.

The radio and TV hosts explain why Bibles are needed in the various selected countries and invite the audience to participate by donating $7 for a Bible. Many choose to fund more than one Bible. Some choose to fund boxes or pallets of Bibles for Kingdom work.